eChat Store is a public domain and a newly added sales channel; This is Mini Program Flagship Store is a private domain and a brand’s own commercialization platform. One is a channel opened by others? and the other is a platform built by yourself. This is the essential difference.
WeChat stores cannot be customize at will. They are the platform’s territory and can only be decorate independently like Taobao stores. For mini program flagship stores? you can build them however you want and embed data monitoring codes in them. This is your territory.
However? the direct impact of This is
WeChat stores cannot be underestimated.
Its biggest bonus is that all applications customer success as a strategic lever for retention and scalable growth in WeChat and all traffic following you can be directly connecte to WeChat Store. Its advantage is that it can connect to sales traffic without any barriers or barriers. This advantage is not available in WeChat Mini Program flagship stores.
Not only that? WeChat Stores also have innate CPS balance between sustainability and profitability distribution capabilities.
You can think of this capability
As an enhanced version of Taobao Alliance. In theory?of germany cell number the anyone on WeChat can bring goods to WeChat Stores and get commissions for distribution. I share your WeChat Store to my group? and if a group member buys your goods? you give me a commission. level capability of WeChat Stores. After all? WeChat is a strong relationship field for acquaintances to socialize? and we can expect a higher conversion rate behind this strong relationship field.
On the other hand? the WeChat Mini Program flagship store is? after all? its own store? just like its own official e-commerce website. It does not have an inherent advantage in terms of traffic flow and needs to actively attract traffic. Therefore? it can be predicted that the future sales potential of the WeChat Mini Program flagship store will not be as goo as that of the WeChat Store.