This type of UTM will help you get interesting data from A/B tests. Knowing for sure what type of element is the one that has le the client to you is essential. With this information you will know that from now on you will have to bet on a specific type of content, which is what brings you visitors. For A/B tests it is also necessary to know what type of content to put in your pages and elements. For example, a code like 4photos identifies that the link from product content with 4 photos works to attract visitors. 5.- Identify the promotion that has brought traffic to your website.
Can Identify The Right Capture Channels
If you have several types of campaigns, with different media, it will help you to know which specific campaign the customers are coming from. What promotion has le to your site to the customer? Together with the UTM source and medium Armenia Phone Number List codes, it is mandatory to measure marketing campaigns well. This tag identifies the type of campaign that has definitely manage to drive traffic to your website. To know the campaign in which you are investing and to know if it is offering the expect results, it is essential that you identify it with codes such as.
Do You Have Optimized The Product Pages
This way you will know that what has worke is the campaign to launch a new product in summer. 15 functions of UTM codes Each UTM code has a very particular function. Its overall objective is to measure a specific aspect of the Marketing List traffic input to your website. These are some of the various functions that UTM codes serve : Track everything about your visits. Know specifically where the visits come from and what actions have le them to the website or your landing page . Optimize investment in marketing campaigns. Optimize the list of keywords use in your marketing campaigns. Discover what type of content is the one that triumphs among your visits. Obtain useful information to later use in audience segmentation and content development.