Whenever these dates arrive, I like to analyze the content of the blog, to see what topics have interested readers the most, what changes have been made throughout the year on the different platforms and social networks, or how brands have behaved in the technological world that surrounds us.
Taking into account the parameters of the greatest number of readers and the most times shared, this is the 2014 selection from among more than 100 posts published on this blog. We started the year by making a projection of the trends that were looming for 2014 and many of them have been fulfilled:
Twitter-Facebook-Marketing-2014
Evolution of Social Media and Digital Marketing for 2014
Politicians have given us a lot of play throughout the year, it seems that some have realized the importance of social networks in their communication, but they have not yet learned how to do it well and some have even decided to abandon the platforms:
Why some pioneer users, politicians and executives Argentina Mobile Databaseare starting to leave Twitter
Popular and Socialists have not yet understood Social Networks
We are losing the north the users of Social Networks
Television plus social media an explosive combination for political marketing
Ebola, the worst-managed health crisis in recent times
WhatsApp has established itself as an instant messaging and social network, even as an advertising medium:
How to integrate WhatsApp into our marketing strategies
WhatsApp, Telegram, Line … Which one are we left with?
We demonstrate the solidarity of the network and the capacity that users have to achieve what we propose if we are united and also, we are concerned about sustainability:
Will you collaborate with me in the # Solidarity Telemarathon “We are all strange, we are all unique?
The Solidarity of the Networks for # Telemarathon in Figures Thank you!
Earth Hour
Stars earth hour
Brands have continued to “screw up” in their communication with users, generating a reputational crisis
Gil Stauffer rectifies and apologizes publicly for his communication error on Twitter
Worten: What spoils a Call Center, a good Community Manager fixes
Nestlé and its tactlessness in its mother’s day campaign
Brands Take Advantage of Apple’s Mistakes to Spice Up Twitter #bendgate
But they have also taught us how to do things well
Alcobendas a good example of Social Media Strategy for Local Administrations
Coca Cola closes its corporate website
Facebook becomes the largest movie screen in the world
Social Networks have been incorporating changes in their design, new functionalities and improvements in company pages
The new Twitter design is here, with the look of each background
Changes to Linkedin Company Pages
How many people see our tweets?
Two new features on Twitter, share multiple photos and tag users
Twitter totally changes the design and adds new functionalities
Personalized Linkedin a great ally to enhance our personal brand
Twitter Analytics is now available to all users
Twitter already shows instant analytics below each of our tweets
We have discovered new tools and applications to analyze RRSS:
Whotwy: Japanese tool to analyze all Twitter accounts
Sentisis: Qualitative analysis tool for social networks in Spanish
Twitonomy: Very complete tool to analyze all Twitter accounts
Bot or not: Tool that analyzes fake followers and bots on Twitter accounts
Mobile apps to edit photos
Touchretouch: Free application to remove people or objects from our photos
My112 Free Mobile Application for Emergencies 112 that can save our lives
Facebook Statistics step by step
How to make a curriculum
We have learned tricks and discovered tools to download videos in a simple way, how to create our Curriculum automatically with our Linkedin account and to protect our computers from a dangerous Trojan:
Great trick to download YouTube videos on Mac and PC
How to prepare our CV in PDF, infographic or video using Linkedin
How to embed our signature or brand or watermark in our photos
The communication power of Twitter in interactive maps
How to remove Genieo from Windows and Mac Os X, a Trojan that will make life impossible
We wonder if bloggers have to charge for their work and if it serves to stop having a blog
The price of a blogger
Is it really useful to have a blog?
Feelings and emotions have also been present throughout the year discovering new destinations:
In Tourism Marketing emotions make the difference
MallorcaFeelings a tourist experience that will take root
Ikea teaches us a good lesson, something is failing in society
And just as we started this post, we close, with the projection of Trends for 2015
Evolution and Trends Social Media and Digital Marketing 2015
Thank you very much for accompanying me throughout the entire journey, during these 12 months and my best wishes Brother Cell Phone List for the year that we are about to release.
