1. Spam Filters? Avoid!
The numerous large Internet service Botswana Email Lists providers now use meticulous spam protection mechanisms to catch unsolicited email right before it reaches their customer’s inboxes. These spam filters generally “rank” each email received by a number of criteria, and, if that particular email rates above a certain level (such as 10 spam points), then it is automatically flagged as ‘spam’ and even ‘deleted’.
To ensure that your emails don’t get spammed and deleted before even getting to your subscribers – steer clear of using such words as ‘Free’, ‘$$$’, ‘Save’, ‘Discount’, etc., in both the subject area and the in the email body.
2. Make easier subscription and un-subscription options:
On a website, invite users to enter their emails for future discounts or promotions. Remind them you will not sell their information. Update on events, or newest on-goings. Give them an interesting incentive to subscribe to your site.
Want a bigger mailing list? Then here is what to do: go for a double opt-in process, and a quick way to unsubscribe and you will have people liking you. In certain countries, it’s in fact enforced by law that every email must have an unsubscribing link in it. The unsubscribe link can easily help the users in un-subscription.
Increasing Click-Through Rates
Web pages and emails both can contain loads of text and graphi