The purchaser person or avatar is a person that you create. To represent your target market based totally on real information. You must define their name, age, gender. Dreams, fears, personal tastes, and so on. To try this, you may do surveys with the audience you have already got, inclusive […]
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Discover a way to sell records products at the internet and achieve success on your online business. Reading Time thirteen minutes Facebook Twitter LinkedIn WhatsApp. Image showing a shopping cart and a virtual product on pinnacle of it. representing the way to sell information products. Are one of the first-class […]
Flipagram is an application that allows us to create a video with all our photos, in which we can also include the accompanying music. Its operation is very simple, we just have to download the app from the Apple Store or Goolge Play and start the process. The first thing […]
If there is something that nobody doubts, it is that the future is about mobility and therefore brands put their creatives to think of applications capable of attracting attention and causing virality.Thanks to Javier Sastre @javisaslo, CMUA Madrid student, I have discovered Catarrator, an application created by Frenadol, the pharmaceutical brand that cures […]
Whenever Christmas ends I find myself with mixed feelings. On the one hand the feeling is one of joy. They have been days of enjoying family, friends, time for myself, which is usually quite scarce. I have enjoyed the network and it is not that I do not enjoy daily, […]
Although some of us think that Slideshare is a platform that is well known to all Internet users, there are still many who are unaware of the possibilities that this tool offers us for our daily work: Search for information on specific studies or topicsCheck European and American trendsLearn to […]
Talent and innovation are everywhere and you don’t have to be a big company to carry out innovative, productive and attention-grabbing marketing actions.Today we are presented with “Mario Animum, the first monologue in 3D”, a short film produced by Animun Creativity Advanced School , whose objectives are to Sweden Mobile […]
BCDay2 is a meeting, organized by the audiovisual production company DIPTV and supported by the Faculty of Information Sciences of the UCM, aimed at professionals and students of the advertising sector that aims to become a must to debate and talk about the concept of Branded Content. It is an […]
Within our personal or professional strategy, it is important to have different tools that help us show our work.We have already talked about the web, the importance of having a blog , horizontal and vertical social networks, Slideshare presentations … but it is also important to have a powerful video […]
This morning the Navegantes en la Red 2014 Study, carried out by the AIMC (Association for Media Research) , was presented at the Vincci hotel in Madrid. This study, which already has 16 editions, is a benchmark in the sector to know the evolution of true digital trends. These are […]
1. It helps us problem-solve What do you do when you’re stumped? Say you’ve made a lot of progress on your project, but you’ve encountered a roadblock which seems to withstand everything you throw at it. You’re out of ideas, progress has screeched to a grinding halt, and your deadline […]
A few weeks ago Amstel launched the hashtag #quemamoslasfallaspara so that tweeters could tell in 140 characters the reason for this important Valencian tradition and then be able to make it known to the rest of the community, since many of us had never stopped to think about it.Today for […]
Linkedin informs us that as of April 14, the Products and services tab will be removed from the company pages . Until then we can continue editing the information in the tab, but we will not be able to add new elements.The reason is none other than trying to improve […]
As every year, the AIMC (Association for Media Research), has published its tenth study on brands and consumption, which yields interesting conclusions.In this edition, the sample has been 10,295 valid interviews.These are the main conclusions of the study: Consumers buy a product by planning (Nepal Mobile Database to find the […]
If we from Madrid complain about something, it is the fatigue that we accumulate after months of intense work.We spend hours and hours in traffic jams, offices, meetings and offices, we cross the city from one place to another without even noticing where we pass, the domes of the emblematic […]
From the @TwitterSpain profile they inform us of two new features that they are implementing, at the moment for Iphone mobile devices and later on Android.The first is the “photo tagging” that allows us to tag the rest of the users in our photos and the second is the possibility […]
This morning has been presented at the Royal Tapestry Factory of Madrid’s V Annual Study of Social Networks IAB (Interactive Advertising Bureau) prepared by praises and sponsored by Gestazion ,work has been done during the last quarter of 2013 , with a sample of 1,064 interviews sent through an online […]
The secret of success for tourism companies lies in the collaboration between companies, to offer the traveler a good product that includes transport, accommodation, restaurants, activities and magnificent customer service. HINOJOS (Spain) • Walking into a dusty paddock, a young nurse is quickly surrounded by a group of donkeys gently […]
According to the V Study of Social Networks of the IAB , Google+ already appears as the fourth most important network for users behind YouTube, Facebook and Twitter and it is that without a doubt, this platform is gradually coming to life, although some are resisting to use it.There are […]
Yesterday the “Travel with Solidarity” campaign was presented in Samarkand, an initiative launched by the fashion firm Kiss & Fly Solidary of Sandra Ibarra and Auogrill Iberia.The motto of the Sandra Ibarra Foundation says it all: I dream of the day when we can hear the magic words: Cancer can […]
When these dates arrive we are all hungry for vacations and we try to leave our cities to relax and enjoy a few days of rest. One of our great concerns is the time we are going to have at our destination, especially if we are thinking of escaping to […]
Little by little Twitter is implementing, also in Spain, the new design of our profiles.They have started with the accounts of new users, who will directly find the new design and, in the coming days, it will be available for all profiles.Although relatively recently Twitter changed the design of the […]
The first wave of 2014 of the EGM, leaves no room for doubt.The fall of the large national newspapers continues, with significant losses of readers of El País (1,862 / 1,770), El Mundo (1,170 / 1,077) and ABC (699/536), the latter with just over half a million readers, standing Below […]
Statigram is an analytics tool for Instagram , which was born in May 2011 and currently has more than 8 million registered users worldwide, including many important brands worldwide, such as Coca-Cola, Starbucks, Victoria Secret, KLM… Today is a very special day for our community and our team. Today Statigram […]
As every year at this time, the big brands harass us by all means and channels, reminding us that the first Sunday in May is Mother’s Day.An endearing day without a doubt, because I believe that everyone, without exception, knows what our mothers are worth and the affection that we […]
Next Thursday, May 22, it will be held at Galería La Fábrica (together with CaixaForum) in Madrid, organized by Club Rural, the first Geek Travel Trends , free registration meetings, to find out where rural tourism is going online and all the possibilities offered to users and owners of rural […]
Touching different types of surfaces may incur certain emotions. This was the conclusion made by the psychologists from the Higher School of Economics in a recent empirical study. Previously, emotional perception was generally studied in relation to visual and audial modalities. The study’s results were published in the journal Consciousness […]
