Digital advertising what levers can you
On average, in France and around the world, we spend nearly 7 hours a day on the Internet . From searching for […]
Digital Marketing
Digital Marketing
Digital Marketing
And the advent of cross-channel marketing
Omnichannel marketing, on the other hand, uses multiple, interconnected channels to reach and convert customers. It allows for a simpler
Digital Marketing
Examples of cross-channel use cases
Omnichannel marketing can be used to attract and convert visitors, increase retention rates, encourage referrals, or reactivate customers who haven’t
Digital Marketing
How to implement a cross-channel marketing strategy?
A successful cross-channel marketing strategy will help you connect with internet users in the right place at the right time,
Digital Marketing
Examples and Methodology
Faced with the lack of flexibility of off-the-shelf CDPs, some companies opt for a custom solution, building a platform tailored
Digital Marketing
Cross-channel Marketing Definition
It’s becoming increasingly difficult to track the customer journey. This is because consumers engage with brands across multiple channels, often
Digital Marketing
To facilitate email marketing
A long-time player in the email marketing space, Mailchimp has continually improved its solution to meet the needs of businesses. While its core
Digital Marketing
The best messaging app for startups
ConvertKit is a multifunctional email marketing service for entrepreneurs and online businesses. In addition to email marketing, you can count
Digital Marketing
How to choose the best email software for your business?
Now that we’ve introduced you to the 10 best professional email software, all you have to do is choose your tool
Digital Marketing
The 10 Best Email Software
In today’s environment, a business that converts new customers and retains existing ones is one that communicates regularly and effectively with
Digital Marketing
The best certification for email marketing
Your business can’t afford to overlook a powerful email client that’s tailored to your needs and supports a constantly growing
Digital Marketing
The best general web marketing certifications
Before delving into specific areas of digital marketing, we’ll look at general certifications that provide a solid understanding of digital communication
Digital Marketing
Growth Makers learn growth hacking
Looking to quickly boost the growth of your entrepreneurial project or support your company’s growth? Train and obtain a growth hacking
Digital Marketing
The best social media marketing certifications
Digital marketing today largely takes place on social media. These platforms are among the most effective communication channels for gaining notoriety,
Digital Marketing
LinkedIn content marketing expert
LinkedIn offers online training that will help you acquire the skills you need to achieve your marketing goals through your