Words like “Free,” “Act Now,” or “Limited Time” can make your emails look spammy to filters, even if your content is legitimate. These filters scan subject lines and body text for phrases commonly used in junk mail. Here are some more phrases to avoid:
Instead, use natural language
Email authentication might sound technical, but industry email list it’s easier than you think. It’s like putting a signature on your messages to prove they’re coming from you. Setting up SPF, DKIM, and DMARC records tells email providers that cyb directory your messages are genuine and not from spammers pretending to be you.
Most email marketing platforms have guides to help you set up SPF, DKIM, and DMARC . Once it’s done, your emails are more likely to land in the inbox instead of getting flagged.
Set a consistent sending schedule
Sending emails randomly or with long gaps between if you’re serious about making campaigns can look suspicious to email service providers. It’s better to keep a steady rhythm, like sending newsletters every Tuesday morning or promotional emails once a week.