Advertising Campaigns

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Advertising Campaigns

If a user provides you with their email to receive content from your blog periodically, you must program it to send them the requested information. I share some tips: Occasionally send content offers in order to profile the interests of your subscribers and evaluate if they are sales opportunities. Use tags to identify subscribers who don’t open your emails. Later, you can send them personalized messages to find out their reasons. Add calls to action at the end of the email like “keep reading” “I want to know more” to drive traffic to the blog website.

Send every fortnight, a list with the latest articles published on your blog or the most read. Publications and advertising campaigns on social networks There are marketing automation tools to manage content and campaigns on social networks. You can take advantage of these Japan Phone Number to program in a single day, all the publications of the month and create personalized audiences for your ads. I show you how: To publish: 1. Create an editorial calendar with the content to be published. Segment it by: Social network. Date Hour. Post text. Hashtags to use (if necessary).

To Carry Out Remarketing Advertising Campaigns

Access link to complementary audiovisual material (image, video, gif). Users to tag, among others. 2. Link your social networks within the automation tool. 3. Select one of them and fix the structure of your publications. 4. Make sure that all the elements of each post are configured correctly (hashtags, images, videos, among others). 5. Add the time and date of publication. 6. Check that all scheduled content is published as planned. Some marketing automation software allows you to schedule feed posts, stories, and comments. In addition, they provide you with metrics of your posts in real time.

Japan Phone Number List

To carry out remarketing advertising campaigns You can use your lead data within marketing automation software to create remarketing advertising campaigns. For example: If a group of leads as “people in attending the digital marketing course”. You can create a custom audience with their data in Facebook Ads. Then, carry out a traffic campaign that directs the leads to a payment gateway, where they can purchase their tickets to the event. As you will see, correctly labeling your leads not only helps you share personalized content, but also to create strategically segmented advertisements.

Up-selling And Cross-selling Campaigns

Up-selling and cross-selling campaigns Another use that you can give to automated marketing is the creation of email sequences with the aim of increasing sales through up-selling and cross-selling campaigns. Therefore, There are two ways to apply both techniques. With landing pages: Instead of directing a customer who has just made a purchase to a thank you page, send them to another landing page offering a new product or service. Therefore, Through emails: schedule an email 3-5 days after the purchase, giving your customer an offer with a duration limit.