5 Reasons for Using Email and Mobile Technology in a Population Survey

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5 Reasons for Using Email and Mobile Technology in a Population Survey

Statistics South Africa is planning to use the Internet and email as one of the survey tools in South Africa’s next population census in 2011. As a prelude to this, the state institution is using e-mail to communicate with farmers in the upcoming Commercial Agriculture Census.

Here are some of the reasons the government institution gave for the move:

Our Swaziland Email Lists include people that have given their permission to be on an Email List, which means that they expect to receive emails from those who are marketing what their business has to sell. Highly targeted email marketing lists – our data is classified

1. Convenience for respondents

The questionnaire can easily be forwarded to the person designated to complete it. Electronic copies are also hard to lose.

2. Reach remote farm areas

An email questionnaire allows the field worker to reach hard-to-reach, remote areas which were previously inaccessible.

Email Database

This is especially important in instances where field workers were unable to reach potential respondents because of distances, or a guard dog.